Wednesday, 11 November 2015

Before you promote a Staff

Before even considering someone for promotion it is recommended that you
first know the reasons NOT to promote someone. These include; because they
work hard, they need the money, you like them because they are like you or
you want to stop them leaving!

 In this article we look at promoting someone to become a supervisor or
manager and give some suggestions for helping you decide whether they are
ready.



Thursday, 5 November 2015

How can we make entrepreneurship contagious?

 How can we make entrepreneurship contagious?
By Linda Rottenberg and Chris Bierly
Nov 4 2015
Few ideas in business conjure more vivid images of bold individualism than the do-it-yourself entrepreneur. Entrepreneurs go it alone, the mythology insists. They are swashbuckling mavericks, bucking the establishment. The image is irresistibly romantic and deeply entrenched.
It is also completely misleading.
We have groundbreaking evidence that the most vibrant entrepreneurship is developed by high-impact entrepreneurs when they operate in tight-knit networks, nurturing fellow risk-takers and trading know-how, capital and tough love. We’ve mapped this cross-pollination across generations and continents. And we’ve done this not by looking at the most obvious communities, like Silicon Valley, but at some of the harshest terrain for innovation.
*****


Wednesday, 21 October 2015

Poverty reduction rate too slow in Africa

The newly launched Millennium Development goals report has assessed that although poverty rates in Africa are declining at an accelerated rate since 2005, the pace is still too slow to meet the poverty reduction target.
The report is a product of Africa Development Bank (AfDB) in partnership with United Nations Economic Commission for Africa (ECA), African Union (AU) and United Nations Development Programme (UNDP).


IDEA VS. OPPORTUNITY?

IDEA VS. OPPORTUNITY?

One of the most important questions an entrepreneur should ask: Idea or Opportunity?
According to my mother-in-law, my wife invented the pet rock. As a child she would adopt a pebble and look after it, just like they did with those pet rocks a decade later. She had the idea before the inventor!
You have probably met someone with a story about how they had an idea, years ago, that someone else later turned into a successful product. If they genuinely think that they could have hit the big time they likely don’t know the difference between an opportunity and an idea.
Don’t get me wrong – ideas are important. They are the creative lifeblood of your business. People that generate lots of ideas are good at coming up with solutions to problems. However, an idea is not an opportunity. Here are just five of the differences:
1. Ideas are a dime a dozen. Opportunities have value.


MICRO INSURANCE IN NIGERIA: ADVOCATING FOR COMMON DELIVERY MECHANISM

 The effective take off  of Micro Insurance in Nigeria has been stunted due to lack of public trust in the conventional insurance system. NAICOM is obviously concerned about this and is consequently very careful about approving companies and products. Even if approval is given today the growth and development of Micro insurance will not meet financial industry expectation.

Unlike what obtains in better developed countries, Nigerian government cannot afford to subsidize micro insurance. Subsidy in Agricultural insurance has not significantly helped the growth of that sector as much as expected.


Tuesday, 20 October 2015

Bringing Mobile Wallets to Nigerian Farmers

Bolaji Akinboro
It’s no accident that agricultural production in Nigeria is more than just a source of sustenance; it is a significant driver of economic growth. In fact, in 2013 alone, our country’s economy received an approximately six percent boost from the agriculture sector. What’s more, that growth has helped foster more transparency, less corruption, and—crucially—greater financial inclusion in a country that is home to millions of smallholder farmers.


Barbara Magnoni

Barbara Magnoni
Vacationing with many of my very large Italian family this summer, I have been reminded of some of the financial dynamics of family, which offer me the opportunity for a real-life reflection on some of the key points of our recent brief, “Keep Your Insurance Close, and Your Friends and Family Closer”.  For example, supermarket shopping for 20 or more may seem overwhelming, but not if you alternate turns. Over the long term, when a younger brother who receives help paying for school grows up, he may be the one helping his older brother cover the cost of a long illness. Emotional and physical proximity, the promise of reciprocity and culture all play a role in creating this seemingly efficient financing circle  (Ligon, Thomas, & Worral, 2002) (Fafchamps & Lund, 2003).

11th International Micro Insurance Conference 2015


















3 - 5 November 2015, Hyatt Regency Hotel, Casablanca, Morocco

11th International Microinsurance Conference 2015 / Driving growth and sustainability – A business case for microinsurance

11e Conférence Internationale sur la Micro-assurance / Soutenir la croissance et la durabilité – Un business case pour la micro-assurance

The 11th International Microinsurance Conference will take place in Morocco from 3 – 5 November 2015. Approximately 400 participants and experts from around the world will discuss and identify ways of accelerating growth and economic viability in microinsurance. The conference will be hosted by the Munich Re Foundation, the Microinsurance Network, the Centre Mohammed VI de Soutien à la Microfinance Solidaire and FMSAR, supported by CIMA, the CEAR, ILO's Impact Insurance Facility and Making Finance Work for Africa.

From Diagnostic to Action: Developing Microinsurance in Nigeria

Claudia Huber
Considering  Nigeria’s socio-economic particularities and that only about 1% of the adult population has insurance coverage, Nigeria’s development plan, “Vision 2020,” describes the country’s insurance sector as a huge and untapped opportunity.

Wednesday, 14 October 2015

Why People Don’t Buy Microinsurance

Low demand of microinsurance is often attributed to a lack of understanding of microinsurance concepts and products. Poor understanding, however, is only part of the problem. Many other factors influence a household’s decision to buy microinsurance. 
New evidence from a review of more than 30 quantitative and qualitative studies reveals trust, liquidity constraints, the client value proposition and behavioral constraints to be the most important determinants of demand.


5 Reasons why we need financial services for the poor

Ten years since the United Nations’ International Day of Microcredit and nine years since Muhammad Yunus and the Grameen Bank won the Nobel peace prize, microfinance is more relevant today to international development than it has been at any other point.
Pending the adoption of the Sustainable Development Goals (SDGs), we are confronted with the ‘historic responsibility’ of trying to concert global action to ensure the dignity, shared prosperity, and secured future well-being of people and the planet.

Wednesday, 23 September 2015

WAPIC MD RESIGNS

 Insurance Plc has announced the resignation of its Managing Director, Ashish Desai with effect from July 28, 2015. In the interim, Bode Ojeniyi, the deputy managing director (DMD), whose appointment was approved by the National Insurance Commission on 23 March 2015 shall assume the position of Managing Director pending the conclusion of the selection process for a new MD.

MEET THE NEW COMMISSIONER OF INSURANCE

Alhaji  , Dip. Ins. (ABU) ACII MBA (London), Chartered Insurance Practitioner with over 35 years Local and International Insurance and Management experience has been appointed as the New Commisioner for Insurance and Chief Executive of the National Insurance Commission (NAICOM) by President Muhammadu Buhari for an initial term of four years effective from July 31, 2015.

LIBERTY ACQUIRES UNIC

South African Financial Services-based giant, Liberty Holdings, has acquired UNIC  Plc owned by Nigeria’s Former President and Head of Interim National Government, Chief .
Very reliable sources confirmed to Insuranceadvicenigeria.com that the is a done deal.The only thing delaying the announcement is documentation which is being finalised The Nigerian Stock Exchange (NSE) has in its latest report approved the request of UNIC to de-list its shares from the floor of the Exchange.This news would no doubt be a huge relief to the company’s shareholders.

STANDARD ALLIANCE MOVES ON

Standard Alliance has announced a strategic acquisition of substantial part of its shares by Gemrock Management Company Limited and Mr. Bode Akinboye as its new Group Managing Director/CEO.
According to information on its website, “Mr. Bode Akinboye is the Group Managing Director of the company. He is the Vice Chairman of Firstindependent Global Limited, a private Equity firm which spearheaded the setting up of Gemrock Management Company Limited, the special purpose vehicle used to acquire strategic stake in Standard Alliance Insurance Plc in December 2014″

15 THINGS DANIEL WOULD BR REMEMBERED FOR

Mr  leaves office as Insurance Commissioner after eight years of piloting the affairs of the apex regulator for the insurance industry, National Insurance Commission (NAICOM).
What do you think of his tenure as insurance Commissioner and how would you rate his performance? InsuranceAdviceNigeria highlights15 things he would be remembered for. 
#1: ‘No Premium No Cover’. For years, uncollected premium dogged the performance of Insurance companies. Successive administrations lacked the political will to implement the Insurance Act to the letter. It took the courage and wisdom of a Daniel to do this in 2013. Bye bye to the era where insurance covers were being written on credit!

HEIRS INSURANCE RESURRECTS

The National Insurance Commission () has issued a Notice of Registration of HEIRS Insurance Limited as a newly registered insurance company.
Promoted by Tony Elumelu, banker and entrepreneur, the company secured the licence to operate a composite insurance company which will underwrite both Life and General Business lines.

UNDERSTANDING MICRO INSURANCE

Microinsurance is a mechanism to protect low-income households against risks, such as illness, a death in the family, or crop failure. The costs and benefits of this kind of insurance are specifically adapted to suit the needs and incomes of low-income households. Microinsurance is particularly important for those in the informal economy who tend to be underserved by mainstream commercial and social insurance schemes.
Microinsurance provides a critical safety net, preventing households from falling into poverty by avoiding the damaging costs of emergencies. It helps low-income people avoiding difficult, often devastating risk coping measures such as putting children to work, eating less food, or selling productive assets. But microinsurance can deliver many other benefits to low-income households, even in the absence of a shock:
Health microinsurance Agriculture microinsurance
Access to vital services
Insurance can allow low-income people to access vital services like health care and agricultural services


Tuesday, 25 August 2015

Company's with Extra Ordinary culture - Factors involved

The ABCs of Insurance

The ABCs of Insurance

A - always shop around for the best rate.
B - be wary of deals that appear too good to be true.
C - carry adequate coverage at all times.
D - deductibles are the amount you pay before your insurance starts paying.
E - every so often, get a quote to see if you can save money on your insurance. 
F - finding the right insurance shouldn't be hard. It should be easy.
G - give yourself a hand for getting this far in the ABCs of insurance. 
H - helpful tips and resources help you make the most informed insurance decisions.
I - insurance protects you, your loved ones and your investments from risk. 
J - judge a free quote by its coverage levels, as well as its price.
K - keep your current declaration page handy so you know what's covered and what isn't. 
L - liability coverage protects you if you are liable (the party at fault).
M - maintain good credit and you will pay less for insurance.
N - never commit insurance fraud; it could cost you later on. 
O - organize your insurance search  
P - paying your premium in full (as opposed to installments) often brings considerable savings.
Q - questions about insurance? We can help! 
R - risk is transferred from you to your insurer in exchange for a premium. 
S - save money by grouping multiple policies under one insurer. 
T - trust (but verify) a potential insurer by checking for complaints with your state's insurance department before buying.
U - uninsured/underinsured liability coverage pro­tects you and your passengers if you are involved in an accident with an uninsured or underinsured motorist.
V - verify an insurer's financial strength with Floodgate /NAICOM
W - without insurance, you're leaving a lot to chance.
X - x-rays may or may not be covered under your health insurance plan. Find out now, before you need them.
Y - you've got nothing to lose by requesting free quotes. See how much you can save!
Z - zero is what you'll pay to use our service. Get insured today.

Thursday, 9 July 2015

Making Insurance Work For Low Income Citizens

Less than one per cent of Nigeria’s population have insurance. To me this is very very disturbing. If insurance is actually the bedrock of the advanced economies then Nigerian insurance industry needs special diagnosis and special treatment. For our economy to grow insurance culture must first grow.
Insurance helps to mobilize funds for great projects and gives business life when they encounter life threatening challenges. 

When companies fail in Nigeria it is usually as a result of an insurable disaster which could have been covered if adequate insurance had been put in place.

The present structure of the insurance industry cannot take us to the promise land. We are still playing on the fringes of the real market. There is a huge market out there waiting to be exploited. 90% Nigerians waiting for the real insurer to come forward. Nobody is interested in them right now. Practitioners are busy concentrating on urban areas and low hanging fruits when the real meat are in the bush

Access to microinsurance is crucial in the industry’s transformation process. “Without good microinsurance, Nigeria cannot experience any sustainable development”    There is a need for immediate action..

“Nigeria is a hidden microinsurance giant” concluded Dirk Reinhard, Vice Chairman of the Munich Re Foundation. I believe it. We have all it takes to make it work. Have a good day.

What out for more on this

Tuesday, 7 July 2015

INSURANCE PENETRATION IN NIGERIA

Insurance is a complex service: a thorough understanding of clients’ needs, preferences, and behaviors is crucial to transforming a need for protection into real demand for insurance.


Demand constraints are not always what we think: trust and liquidity constraints matter as much as insurance knowledge, awareness, and skills

Demand is a complex issue, with trust, liquidity constraints, the quality of the client value proposition and behavioural constraints emerging as the most important determinants of demand.  Practitioners need to understand the demand puzzle in their context, identify the most important determinants and design specific product design, pricing, promotion and distribution strategies.

Simple, plain-language contracts and claims settlement within  5 days would be a good starting point to building more trust. Consumer protection and client rights and benefits are central messages in the campaign

Have a good day

Friday, 26 June 2015

LEADERS MAKE A DIFFERENCE

Are you a leader? Or just a manager? What's the difference, you ask?
A leader energizes and motivates a sales force to achieve seemingly impossible goals. A manager makes sure the sales process works. A leader has a powerful sense of mission and purpose. A manager makes sure call reports are in on time. Leaders innovate. Managers manage. Understanding the difference between leading and managing is understanding the difference between winning and losing in our cut-throat markets. Pure managers make the system work, but leaders make things happen. They make the people around them better.
In my experience as an underwriter, I've come to realize that the most effective leaders have a certain "mindset" that allows them to truly put actions behind these words, and that separates them from just being a "manager."
Leaders Think Differently
Here's an example of how effective leaders think:
The most powerful aspects of my people are their feelings and personal concerns. People do unreasonable things because of how they feel about someone or something. I will listen to them when they express concerns about our business or communicate with strong feelings. I know that when I care about what is important to them, they are then able to care about what is important to me.
The world and other people are not necessarily consistent or predictable; therefore, I will watch and experiment to see what works and does not work in leading my people to get desired results. I will pay attention to how people and things change. I will also give most of my attention and support to my most competent and productive people. I will always acknowledge another's efforts on my behalf because I appreciate people trying on my behalf, and I want that person to want to respond to my requests in the future.
One of my key roles is to preserve the principles and direction of the business; therefore, I will be diligent to protect and maintain our environment that provides the same working environment and direction for my people. I will also provide clear expectations of what is success and acknowledge those successes when they are reached. I will keep my people informed so they always know how well they are doing and how their efforts are part of the success of the whole company.
When I am present and involved, I make a positive difference. Therefore, I will stay involved in things that I want to see accomplished. Because I make a positive difference, I will make a point of encouraging my people. I am in this position because I am good at what I do; therefore, I will support others toward their own success.
The above "mindset" will only be present if the leader is attentive to and has mastery in the following emotional intelligence competencies.
Intuition and Empathy
This is the leader's awareness of his or her direct reports' feelings, needs, and concerns. This competency is important in leadership for the following reasons.
  • Attitude toward others: Leaders' ability to look positively and objectively on their direct reports and genuinely want their people to succeed
  • Understanding others: An intuitive sense of their direct reports' feelings, perspectives, and goals, and showing an active interest in their needs
Practical Thinking
This is leaders' ability at inducing desirable actions from their direct reports. This competency is important in leadership for the following reasons.
  • Communication: Sending clear messages and directions and keeping their people informed
  • Influence: Using effective tactics and techniques to get desired results
Self-Awareness
This is leaders' ability to be in tune with their roles and the power they yield to clearly see how their words and actions impact their people.
  • Self-confidence: Believing in their own abilities and strengths to personally take charge in making things happen and to bring energy to their people
  • Self-control: Controlling their emotions and avoiding emotional highs and lows and emotional outbursts that can alarm and frustrate those who work for them. This includes the ability to maintain calm in the face of adversity.
Self-Expectations
This is leaders' emotional tendencies that guide or facilitate reaching goals and their sense of personal commitment to responsibilities. This competency is important in leadership for the following reasons.
  • Achievement drive: Striving to improve or meet a standard of excellence we impose in ourselves
  • Initiative: Readiness to act on opportunities without having to be told

Make a difference today

Hiring good hands for your company

If a job candidate looks good on paper and looks good in the interview, one would naturally assume this candidate would be a good fit for the job. While it sounds logical, it doesn't always work out that way.
Too much faith in resumes and interviews can lead to bad hiring decisions, with negative repercussions, including low morale, high turnover, and the high cost of starting the hiring process all over again. An unfortunate truth is that sometimes candidates are not entirely honest on their resumes. In a survey conducted by the Society of Human Resource Management, 53 percent of the human resource (HR) professionals who participated said they discovered false information when checking the references of applicants. This underscores the importance of HR professionals going through a rigorous screening process to identify and hire top talent.
Look Beyond the Resume
Let's say the candidate being interviewed is honest on his or her resume, and let's assume that, after a couple of interviews, people in the office are impressed. Too often, this is where the hiring process ends, but the wrong person may be hired. There could be any number of reasons why this is so. Maybe the candidate had the experience, but he came from a company with a different corporate culture and will have trouble adjusting. Or, while the candidate's resume was impressive, she bristles at her new manager's leadership style, thus performing at a lower level than expected. As many HR professionals and managers have come to discover, a resume and professional interview simply do not accurately predict a candidate's success in a new job.
Individuals are complex, as are the positions they are interviewing to fill. While factors such as education, skill sets, and experience are often shown on resumes, they do not describe the entire person and his or her ability to do the job well. It takes digging deeper. For example, does the applicant prefer working in a group or alone? How does he or she handle criticism? Is she used to more work or less?
Companies have come to realize that the time and money spent on a properly conducted preemployment screening program can help expedite the hiring process and ensure a safe, secure, and productive workplace. Let's face it, whether we like it or not, the future trend in business will require the HR professional to absorb much of the responsibility of employee risk management. HR professionals can craft a companywide hiring management process that can aid the manager in learning more about the candidate before hiring him or her, thus reducing any adverse effects down the road. These checks include criminal and background checks, objective behavioral testing, a formalized behavioral interviewing process, and extensive reference checks. So, you ask, does an HR professional really need to know all of that? Can we just make a hiring decision without all that time and expense? Sure. But "gut feeling" hires and "what you see on paper" hires are much like flipping a coin and can lead to cataclysmic losses.
Add Criminal and Background Checks
Background and criminal checks are absolutely essential in the hiring process today for obvious reasons: workplace safety, "at-risk" behavior, propensity for theft, sexual harassment, alcohol and/or drug abuse, falsified employment applications, substandard driving records, and negligent hiring lawsuits. It is common knowledge that corporations lose billions of dollars each year hiring candidates with criminal records or deviant behavior traits. Much can be gleaned through a comprehensive reference check. However, it's important to keep in mind that many former employers of substandard employees are very cautious when sharing prior performance information, fearing lawsuits if they divulge too much. For this reason, past disciplinary issues often remain undiscovered until it is too late.

Employers can minimize these risks considerably by working with a qualified screening provider whose job it is to protect businesses against losses associated with a wrong hiring decision. When you consider the sheer volume of applications that must be sorted through, filed, and stored, it is no wonder that we want to get a position filled as soon as possible. Many times, when an HR professional finds an applicant whose resume is perfect, whose presence and appearance are seamless, and whose interview is impressive, the urge to cut corners at this stage in the game is overwhelming!. You are not only assessing the possible contributions of an applicant, but their potential employee 'costs' in terms of low morale, lateness, absenteeism, accidents, insurance claims, and turnover, as well as possible theft, violence, or lawsuits.

Monday, 22 June 2015

The good side of Insurance

Insurance may be expensive but you cannot afford not to have one. The greatest mistake any man or woman on earth can make is to assume misfortune can never happen to him or her. 

Recently a man of God I admired so much, Dr Myles Munroe died in a plane crash. The experience shook me just like it did many men and women on this divide. Having God’s your help and being close to him or praying every day does not make anyone immune to misfortune or disaster. The bad part of it is that it usually happens suddenly.  How can you go on without proper insurance.

In Nigeria, I have seen people lose property, lives and loved ones without help or compensation from any quarters. Recently there was a fire tanker outbreak in Idimu part of lagos state. I passed by the scene and almost wept for the victims. How would they get their lives together again? How would they put their business together?  How would they survive? You could see so many of them sleeping outside burnt homes with no where to go. If only they had insurance

The other day a fire incident happened in a market on Lagos Island and goods worth millions were lost. If only they had insurance. One of them that bought a Fire N1600 cover recovered faster that most of the other traders. He got a quick N1.4 million compensation. Many people have lost homes, cars and properties.

Insurance provides compensation to insured’s in any misfortune. You can claim back what you lost when you are insured. It puts you in a position you were before the accident. You can move on with your life faster.

Many people are afraid of insurance because of wrong perception and negative publicity. Nigerian insurance industry has changed greatly. You can get your claims paid promptly now. Many companies are paying claims without adding the burden of the insured.

It is true you can’t trust all insurance companies but there some you can trust. Brokers can help you choose those that will not tell you stories. Even those that tell stories can be made to pay when you have a genuine claim, NAICOM is there to negotiate for you as a last resort.

Insurance in Nigeria has really come of age.  Ask the likes of Dangote, Nigerite, WAMCO and Nigerian Breweries who have been compensated in Billions for single incidents. Without proper insurance their investments would have gone down the drain. 


I really don’t know why many Nigerians are not insuring like they should. There are more rick here that in advanced societies, Its time Nigerians begin to take insurance serious. What do you think ?

Wednesday, 17 June 2015

HOW MANY PEOPLE ARE BUYING INSURANCE IN NIGERIA :FACTS

The insurance industry is currently experiencing low patronage. Most insurance companies declaring significant income are dependent on government patronage.  Premiums collected from government and government agencies account for about 70% of their gross premium income. Without these government accounts, most insurance companies would be declaring heavy losses. Unfortunately, government income has started to dwindle as revealed in current events. Some state governments can no longer pay salaries regularly. Some governments are diverting pension funds for other uses. Oil income is reducing daily.
Insurance practitioners must, therefore, start thinking of how to break this jinx of low insurance penetration in Nigeria once and for all. The industry must begin to think of how to strategically and aggressively put insurance on the fore front of human needs for all Nigerians.  
Dependence on government accounts has made many insurers to become laid-back on the issue of market development and market penetration. Even the practitioners do not have any form of insurance except those made compulsory by government. With very few corporate bodies and individuals taking up insurance, insurers scramble for the little available and are ready to do anything in order to win the few available accounts.
NAICOM has done so much as regulator in providing enabling environment for market growth. Training and retraining has been made available. Premium payment issues has been finally resolved. Some insurance products have become compulsory but without adequate willpower and innovative strategies from underwriters nobody is buying those products. These products remain on the shelves of insurance companies unsold.
Poor and bad publicity has been the origin of the industry’s problem. Unfortunately most insurers go through the years without reaching out to the outside world. They are satisfied with two or three adverts in insurance magazines read only by insurers. No effort is made to reach out to Nigerians out there.  
An international survey team, EFinA, recently published information on insurance penetration among adult population in Nigeria. The following are their findings in a survey carried out in all parts of Nigeria in 2014
Ø  Estimated Population of Nigeria 150m
Ø  No of people in rural area 63.5m
Ø  Total no of adult population 93.5m
Ø  49.4m adults (52.8m of Adult population) are below 33years old
Ø  20m adults (21.3% of adult population) get their main source of income from subsistence/commercial farming
Ø  17.6m adults (18.8% of adult population)  get their main source of income from their private business
Ø  8.6m adults (9.2% of adult population) get their main source of income from the formal sector
Ø  21.5m (23% of adult education)  adults have no education
Ø  33.9m people have bank accounts (33.3% of adult population.)
Ø  57.1m  adults has never used the bank (that is 61.0% of adult population)
Ø  2.6m adults have a micro finance account (2.8% of adult population)
Ø  Only Im adults have insurance (1.1% of adult population)
o   Of the 1m people with insurance
§ 47.8 % have Motor Vehicle insurance
§ 26.2% have Life Insurance
§ 8% have Insurance on their Building
§ 6.9% have Medical Insurance
§ 6.2% have Household content insurance
§ 4.2% have Group Life
§ 3.9% have Education Plan for Children
§ 3% have Livestock insurance
§ Others 7.3%
There is nothing to cheer about. Even micro finance that started more recently has overtaken insurance in penetrating the market. As revealed by their findings, there are huge potentials in the Nigerian market for the insurance sector.

To improve insurance penetration among adult population, practitioners must be strategic about consumer education. Determined effort must be made to clean up bad publicity and wipe out fake insurances. Training and retraining of personnel on customer service and prompt claims payment are keys to changing Nigerian’s perception of insurance services.
Practitioners need to create partnerships and alliances with governments and government agencies to enforce compulsory insurance. NIA/NCRIB need to enforce compulsory consumer education among member companies by insisting that each companies spend a certain amount of their income on consumer education each year.  All sectors of the industry must work towards achieving these common goals. This is the only way to go.
Rotimi Olukorede